Create the Conversations Only You Can Have

Have conversations that reflect your brilliance, resonate with decision-makers, and grow a business that you love.

A 3-hour workshop for business and executive coaches who want to grow their client base with conversations that feel natural, connected, and aligned.

🗓️ June 3, 2025 | 11am–2pm ET

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For business and executive coaches supporting leaders, founders, and decision-makers
You’ll walk away with a framework for conversations that build trust, credibility, and commitment.

When Your Conversations Create Connection,
the Right Clients Say Yes

This isn’t about marketing harder — it’s about showing up in conversations that reflect your brilliance and invite the right people in.

If your coaching is transformational but your client flow feels unpredictable, the issue isn’t your capability.
It’s the kind of conversations you’re having — or not having.

We don’t fix that with louder pitches or polished funnels.
We fix it by learning to:

Start the right conversations with the right people
Use your coaching presence to build trust, naturally
Guide interactions that lead to clarity, connection, and commitment

This workshop helps you translate your strengths into conversations that do the heavy lifting so you can focus on coaching, not convincing.

Because when your conversations are aligned with who you are, client enrollment becomes not just easier but inevitable.

What This Workshop Is — and Why It Matters Right Now

This workshop is not about pitching, persuading, or following a script.

It’s about returning to the heart of how coaching businesses actually grow: One conversation at a time.

If you’re a business or executive coach who wants to sign more clients, but you don’t want to rely on cold DMs, endless content creation, or outdated funnels—this is for you.

‘Create the Conversations Only You Can Have’ gives you a practical, principle-based framework for using your natural coaching presence and competencies to create opportunities for clients to say yes to working with you.

Why now?
Because the coaching industry is shifting. Today’s clients want to work with people they trust. They’re saying yes to relationships, not tactics or information.

This is your moment to stop “trying to sell” and start showing up as the skilled, intuitive coach and leader you already are.

When you know how to initiate, navigate, and guide conversations that matter, client enrollment becomes an extension of your coaching—not a departure from it.

And there’s never been a better time to have conversations.

This Is for You If…

You’re in your first 1–5 years as a business and executive coach.

You support business leaders — and want your offer to match that level of impact.

You’re no longer interested in explaining — you're ready to enroll with ease.

You’re ready for a flexible, values-based business that fits your next chapter.

Whether you’re working with founders, senior leaders, or internal teams — this experience helps you show up as the premium provider you are.

It’s Not About Saying More. It’s About Listening Differently.

If enrollment still feels hit-or-miss, you’re not alone — and there’s a better way.

You left a successful career to do meaningful work, grounded in presence, intuition, and real impact.

But without the right kind of conversations, you may still be:

✔ Showing up with value, but not getting traction
✔ Having conversations that don’t lead anywhere
✔ Feeling unsure how to bridge connection into commitment

And if this doesn’t shift?

You risk missing opportunities that are already within reach—just waiting for the right conversation to bring them forward.

This isn’t about pitching.
It’s about listening like a coach, responding with clarity, and creating a space where your ideal clients feel seen and ready to say yes.

You don’t need to market harder.
You need to trust your presence—and let your coaching skills lead the way.

Keep Hoping… or Start Connecting with Purpose

You can cross your fingers before every conversation or you can show up with a framework that turns conversations into clients.

You have two paths from here:

🔘 Keep sharing your passion and hoping it lands.
🔘 Or… join us and learn how to guide conversations that lead to aligned yeses.

Every week without a connection strategy is a missed opportunity. This workshop gives you the confidence, structure, and language to move forward without second-guessing yourself.

Presence creates connection. Connection creates commitment.
This is your moment to stop waiting and start enrolling with clarity and ease.

Reserve Your Seat

Meet Karen Cappello, MCC
Helping You Become the Only Choice

I’ve spent the past two decades guiding business and executive coaches to turn their wisdom, leadership, and presence into businesses that are both profitable and deeply personal.

But more than that — I help you become the coach leaders remember.
The one who stands out with clarity.
The one whose offer feels like the obvious yes.
The one they don’t compare — because you’ve become the choice of one.

As a Master Certified Coach, former tech executive, and mentor to thousands of purpose-driven coaches, I bring both strategic insight and intuitive clarity to the business-building journey.

I’ve led global training programs, coached leaders inside Fortune 500 companies, and built a thriving coaching business rooted in elegance, generosity, and results.

But the work I love most?

Helping coaches like you grow a business rooted in presence where conversations feel natural, your value is unmistakable, and the right clients feel proud to say yes.

In this workshop, I won’t just show you how to talk about your work, although that’s a part of the conversation.

I’ll help you create the kinds of conversations that reflect your coaching brilliance and reveal the real transformation you offer.

Because when your conversations reflect your truth, enrollment becomes a natural next step.

Let’s create those conversations. The ones only you can have.

This Is an Investment in Clarity, Connection, and Clients

Let’s reframe the cost: What’s the value of knowing how to have conversations that consistently lead to committed clients?

When you join this workshop, you’re not just getting conversation pointers. You’re getting:

✔ The guidance of a Master Certified Coach who’s walked this path
✔ A conversation framework that’s led to high-level clients and lasting partnerships
✔ Real-time insights, feedback, and language that you can use.

Your investment isn’t just for a workshop.
It’s your first clear step toward the coaching business you’re meant to lead.

**It’s Time to Have Conversations That Only You Can Have**

Step into your next level of leadership — with presence and purpose.

Let your conversations open the door — so clients say yes with clarity and commitment.

Yes, I’m ready to join the workshop

Here’s Everything You’ll Walk Away With

A clear, confident approach to client-generating conversations—grounded in your coaching presence and aligned with your values.

In just 3 hours, you’ll:

✔ Learn how to open doors through natural, meaningful dialogue
✔ Use coaching skills like listening and presence to create connection
✔ Guidance on how to move conversations from curiosity to commitment
✔ Walk away with conversation prompts and frameworks you can use again and again

Includes:
– Live workshop access
– Conversation guides + a printable workbook
– 30-day replay

This isn’t just information.
It’s the beginning of deeper conversations—and a more connected coaching business.

The 3 Conversations That Lead to Clients

We’ll walk you through each of these essential types of conversations:

Real Coaches. Real Results. Real Alignment.

What happens when you have winning conversations

Ghaya Barwani, MCC
Executive Leadership Coach

Ghaya was able to receive the structure and guidance with conversations that played to her natural strengths; a move that would transform her coaching business.

Kathy and Brad Lambert
Business Founders,

Kathy and Brad got a lot of validation from Market Research Conversations as to what they needed to put together.

Magda Dorobantu, PCC
Leadership and Career Coach

Learning about market research conversations and enrollment conversations allowed Magda to finally have a process in place that allowed her to build her private coaching practice.

Join us for this powerful 3-hour workshop:

Date: Tuesday, June 3, 2025
Time: 11am-2pm Eastern Time
Location: Live on Zoom
Investment: $297 $100

Whether you're re-entering your network, building momentum from scratch, or simply ready to stop relying on strategies that don’t fit your style, this workshop will give you a repeatable, relational way to attract coaching clients with ease.

Register now and bring your full self to the conversation.

Sign Me Up Now

Your Momentum Begins the Moment You Say Yes

This workshop is intentionally designed for coaches who are ready to take aligned, thoughtful action. It’s not about more content—it’s about meaningful connection and real results.

Because this is a live, experiential event with immediate access to materials, we do not offer refunds. Instead, we offer something far more valuable:

A proven framework, expert support, and tools you can return to every time you want to reconnect, reframe, or reengage your network.

Still Have Questions? Let’s Clear Them Up.

Everything you need to make a confident, informed decision.

What if I can’t attend live?

Is this only for executive coaches?

What if I’m still working part-time or transitioning from corporate?

Will this work if I coach inside organizations, not just with individuals?

How long will I have access to the replay?

Can I expense this as professional development?

I'd like to speak with the team

Final Thoughts

If you’ve led teams, shaped strategy, or made high-level decisions in your past career…

Now it’s time for your coaching business to reflect that same depth and distinction.

Now it’s time to engage in conversations that feel as intentional, ethical, and impactful as the work you’re here to do.

Let your presence guide the process—so your conversations create clarity, connection, and committed clients.

Show up with heart. Speak with purpose.
And build the business only you can lead.