Success Stories – Gurbinder Punn, PCC

The Client

Name: Gurbinder Punn, PCC
Title: Executive & Team Coach, Smart Roots Consulting

The Challenge

What challenge did the client want Karen to address?

Although Gurbinder had been coaching for nearly a decade, it was always part-time alongside his corporate HR leadership role. When he decided to grow his coaching business, he struggled with consistently attracting clients. As he put it, “I had not really been able to sell myself as a coaching product” or as Karen would say, market himself effectively. He wasn’t doing enough coaching hours and wasn’t earning the income he knew was possible.

Why did the client have this challenge?

Despite his credentials and experience, Gurbinder wasn’t recovering the investment he had made in his professional development. The biggest obstacle was visibility. Working in a corporate role, he hadn’t been marketing himself or building a public presence. He was ready to shift from learning to earning, but didn’t have a system to confidently and consistently attract clients.

Why did this client engage Karen to help?

After voicing his frustration to a colleague and mentor, a respected MCC coach, Gurbinder was introduced to Karen. His colleague had personally worked with her and highly recommended the experience. Trusting that recommendation, Gurbinder attended one of Karen’s events and immediately knew he wanted to join the Quick-Start Intensive (QSI) program. He was drawn to Karen’s practical, proven approach and the credibility behind her method.

The Solution

What was the solution?

Gurbinder enrolled in the Quick-Start Intensive program, where he found a powerful blend of learning and action. Rather than just theory, QSI offered hands-on weekly assignments, accountability through group calls and Facebook check-ins, and a structure that moved him to implement what he was learning in real time.

The intensive pace pushed him outside of his comfort zone. Through tools like MRCs (Marketing Research Conversations) and consistent visibility-building activities, Gurbinder developed a strong rhythm of outreach and follow-through. He also gained clarity around his niche and how to position his offers using tools like one-page flyers that clearly communicated the problem he solved and how he helped.

What was the timeline?

During the three-month QSI program, Gurbinder set a goal of earning $10,000 and well exceeded it, bringing in $14,000 in revenue during that time.

The Results

How did Karen’s solution solve the client’s challenge?

QSI gave Gurbinder a marketing structure and rhythm that made results feel achievable. It taught him how to connect the dots between effort and outcome, how the number of calls, posts, and emails directly led to business growth. The consistent actions he implemented during the program helped him generate new income and continue to apply what he learned long after the program ended.

Karen’s support also made a strong impression. “Every time I had gone to her with a problem in the session, I came out of it like, ‘Wow, I couldn’t even think about that solution that came out of Karen in five minutes.’”

What benefits did this client immediately see because of his work with Karen?

Within the 12 weeks of the program, Gurbinder surpassed his goal and brought in $14,000 in revenue. He credits the program’s structured learning, built-in accountability, and real-time application for helping him achieve that milestone.

What benefits should this client see over time because of her work with Karen?

Gurbinder continues to use the tools and frameworks from QSI in his business. The clarity around his niche, his offers, and the marketing rhythm has stuck, even if not as intense as the original program, it still guides his business today. He regularly returns to the tools when creating new offerings, and he’s continued to grow his client base as a result.

Reflecting on his experience, Gurbinder shares, “It really helped me, and I want to build that tempo once over again.” His message to other coaches? “If anybody’s reading or listening to this, I strongly recommend doing this.”

© Karen Cappello LLC | [email protected]